{"id":1028,"date":"2021-05-23T11:55:21","date_gmt":"2021-05-23T08:55:21","guid":{"rendered":"http:\/\/esanu.name\/vitalie\/?p=1028"},"modified":"2021-05-23T11:55:21","modified_gmt":"2021-05-23T08:55:21","slug":"despre-youtube-gdpr-moca-si-influenceri","status":"publish","type":"post","link":"http:\/\/esanu.name\/vitalie\/?p=1028","title":{"rendered":"Despre Youtube, GDPR, moca \u0219i influenceri."},"content":{"rendered":"<p>\t\t\t\tLa \u00eenceputul anilor 2000 a \u00eenceput o lupt\u0103 pentru domina\u021bia pie\u021bii video. Lupta a c\u00e2\u0219tigat-o Google cump\u0103r\u00e2nd YouTube-ul. Google apoi ani de zile a subsidat YouTube-ul. Era imposibil s\u0103 exi\u0219ti doar pe publicitate la c\u00e2te cheltuieli de storage \u0219i bandwith \u0219i atacuri din partea companiilor media. \u00centre timp alte startup-uri \u00een acest domeniu au dat faliment ori sunt zombie.<\/p>\n<p>Privesc.Eu a rezistat doar datorit\u0103 faptului c\u0103 hostingul local era de 10x-20x mai ieftin dec\u00e2t cel interna\u021bional.<\/p>\n<p>\u00cen fine, dup\u0103 ce storage-ul \u0219i bandwith-ul s-au ieftinit, YouTube-ul a devenit foarte profitabil. Mai ales dup\u0103 ce au ap\u0103rut smartphone-urile. Google au creat o dependen\u021b\u0103 fa\u021b\u0103 de YouTube noii genera\u021bii, care nici nu mai \u0219tiu cum s\u0103 porneasc\u0103 un televizor.<\/p>\n<p>Mai toate companiile private \u0219i intitu\u021biile de stat v\u0103z\u00e2nd c\u00e2t este de scump video hostingul privat, au \u00eenceput s\u0103 lucreze pentru YouTube, \u00eenc\u0103rc\u00e2nd toat\u0103 arhiva lor privat\u0103 pe hosting \u201cgratuit\u201d. Dar ca \u0219i \u00een legea conserv\u0103rii energiei, nimic nu e gratuit \u00een Internet, totul re revinde.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Aceast\u0103 bucat\u0103 de tort \u00eei deranja pe europeni, \u0219i au g\u0103sit o solu\u021bie, s\u0103 facem o lege care s\u0103 nu le mai permite a\u0219a simplu s\u0103 colecteze datele despre utilizatori \u0219i s\u0103-i targeteze c\u00e2t mai eficient. Companiile s-au conformat \u0219i a inundat primele pagini cu popup-uri cu Accept All \u0219i au f\u0103cut un user experience r\u0103u de tot. Dar cumva lumea ap\u0103sa Accept \u0219i colectarea datelor mergea mai departe.<\/p>\n<p>Recent, Apple au introdus o nou\u0103 op\u021biune \u00een iOS unde interzice express aplica\u021biilor s\u0103 mai fac\u0103 tracking. Aceast\u0103 simpl\u0103 restric\u021bie a afectat marii juc\u0103torii care aveau un bussiness model bazat pe publicitate, printre care \u0219i YouTube, unde majoritatea consumului se petrece de pe telefoanele mobile.<\/p>\n<p>Mica ajustare a scricat ma\u0219in\u0103ria de targetare a utilizatorilor \u0219i respectiv Youtube a \u00eenceput s\u0103 fac\u0103 <em>inventarierea<\/em> asset-urilor lor.<\/p>\n<p>De la 1 iunie 2021, YouTube vine cu un r\u0103spuns. \u00ce\u0219i rezerv\u0103 drepturile s\u0103 afi\u0219eze publicitate pe orice video. Bam. Sutele de mii de site-uri care folosesc YouTube pe post de video hosting gratuit vor fi inundate cu publicitate netargetat\u0103.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-1029\" src=\"http:\/\/esanu.name\/vitalie\/wp-content\/uploads\/2021\/05\/IMG_6488-1024x228.jpg\" alt=\"\" width=\"625\" height=\"139\" \/><\/p>\n<p>\u00cen plus, influencerii din afar\u0103 US care fac bani din YouTube vor fi taxa\u021bi conform legilor din US.<\/p>\n<p>Salut birocra\u021bilor europeni \u0219i succese \u00een noua legisla\u021bie care limiteaz\u0103 AI-ul, \u00een care europenii vor deveni bias \u00een sistemul ML, pentru c\u0103 se autoexclud.\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La \u00eenceputul anilor 2000 a \u00eenceput o lupt\u0103 pentru domina\u021bia pie\u021bii video. Lupta a c\u00e2\u0219tigat-o Google cump\u0103r\u00e2nd YouTube-ul. Google apoi ani de zile a subsidat YouTube-ul. Era imposibil s\u0103 exi\u0219ti doar pe publicitate la c\u00e2te cheltuieli de storage \u0219i bandwith \u0219i atacuri din partea companiilor media. \u00centre timp alte startup-uri \u00een acest domeniu au dat &#8230; <a title=\"Despre Youtube, GDPR, moca \u0219i influenceri.\" class=\"read-more\" href=\"http:\/\/esanu.name\/vitalie\/?p=1028\" aria-label=\"More on Despre Youtube, GDPR, moca \u0219i influenceri.\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1028","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=\/wp\/v2\/posts\/1028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1028"}],"version-history":[{"count":0,"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=\/wp\/v2\/posts\/1028\/revisions"}],"wp:attachment":[{"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1028"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/esanu.name\/vitalie\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}